Greetings,

Dear Governmental Relations Chair (GRC):

Join CSBA on Facebook and Twitter!  More than ever, school governing board members want to communicate with their counterparts across the state.  They also want to get more timely education updates from key CSBA staff.  Social media is one of the many ways CSBA can help facilitate this communication.  The time is right for our association to explore social media tools such as Facebook and Twitter to engage our members -- and you can help us in the initial effort.

CSBA is about to embark on a social media pilot project and would like to invite you to participate. In addition to our board of directors, you are part of a select group of board members that we feel will add to the success of our pilot project. Your involvement will require that you are an active participant on Facebook and/or Twitter.  CSBA plans to use Facebook as a tool to engage pilot participants on the issues surrounding the state budget crisis and drive conversation around our “Schools: An investment we can’t afford to cut” campaign.  We will post questions and discussion topics, while providing you the opportunity to comment, present your opinion and share your local experiences. CSBA will also use Twitter to send out “tweets” or short messages from our key CSBA staff, providing instant legislative, legal and policy updates, which would then refer you to our Web page for additional information, as necessary.  The pilot project will take place until August 10 with the intent to launch our social media campaign association-wide in the fall.

Your previous experience using Facebook and/or Twitter is preferable. However, if you need help in setting up an account on Facebook or Twitter, we can assist you. If you’re interested in participating in our pilot project, please contact Marites Ares, legislative analyst at mares@csba.org.

 We look forward to hearing from you.

Governmental Relations Staff